Poster House Block Party 2022
Zipeng Zhu + Poster House
On August 6, 2022, Poster House hosted its first Block Party in the Flatiron Plaza. It was a day of activities, tours, performances, giveaways, and more. Designer Zipeng Zhu and his practice Dazzle Studio collaborated with Poster House to create a suite of visual assets that included a wild posting poster campaign, social media outreach, signage and stage banners, and merchandise including T-shirts and pins. The design was intended to evoke community and all things New York, utilizing symbols and bright colors to attract attention to the public event. The resulting assets are a combination of Zhu’s individual style with Poster House branding.
Poster House is the first and only museum in the United States dedicated to the global history and art of posters, located in the heart of Chelsea in New York City. posterhouse.org